How do you define quality. Well, take burgers. You can define quality if the size and shape and components are the same. Or you can look at taste. How do you measure that.
One way the the quality of content has been measured in in the readability of the text.
Need something else. readability scores can be high on unintelligible text.
What does in mean for linguistic quality? Controlled language. Rules for style, grammar, and spelling, plus a vocabulary.
A style guide is a formal description of a corporate language. The settings of a style guide are the KPIs. The settings of a style guide define the quality criteria.
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